The Moorcroft story began in 1897, through the ground breaking work of ceramicist extraordinaire, William Moorcroft, who began to sell his work to retailers, including the prestigious Liberty of London, under his own signature.
Today this beautiful pottery is still crafted by hand in the heart of Staffordshire and Moorcroft continues to create art pottery, using renowned heritage craft techniques and acclaimed line up of designers, at the highest level in the Applied Arts.
Each unique clay piece is turned by hand to perfect and refine it's shape. Natural sea sponges give a smooth fettled finish. The designers pass their paper line work to the tracers, who then trace onto each piece by hand. The tube liner then slip trails the design onto the clay shape.
After drying overnight the clay piece is handprinted using a floating technique. This allows the paint to float within the created tubeline areas.
After eight hours of biscuit firing, each piece is hand glazed, dried overnight before being smoothed off by hand and fired for a final eight hours. No wonder Moorcroft is much prized for both it's remarkable artistic and good investment qualities by renowned auction houses around the world.
Moorcroft Marsh Harrier
£1,230.00
Reduced to a single breeding pair in Britain 50 years ago, the marsh harrier is now thriving in its Minsmere...
Moorcroft Jewel Wasp
£370.00
Here Emma mesmerisingly captures the mid-thorax, hind legs and head of glittering turquoise, and the abdomen and front thorax of...
Moorcroft Green-eyed Bee
£215.00
Identified by their yellow-marked faces and shrill hum, the green-eyed bee is sure to have you hypnotised as it rotates...
Moorcroft Pantaloon Bee
£315.00
Pantaloon bees get their name from the females’ oversized orange pollen brushes on their hind legs, which give the impression...
Moorcroft The Scrape Plaque
£895.00
The avocet is one of the most readily identified shorebirds in the UK, with its iconic silhouette featuring as the...
Moorcroft Rockbourne Plaque
£725.00
Rockbourne Trout Fishery located in the New Forest, an area of outstanding natural beauty, has six lakes spread over 55...
Moorcroft Cornwall Air Ambulance Plaque
£690.00
This year the Cornwall Air Ambulance charity celebrates its 35th anniversary, and they are delighted to be working with Moorcroft...
Moorcroft Cornwall Air Ambulance Vase
£635.00
This year the Cornwall Air Ambulance charity celebrates its 35th anniversary, and they are delighted to be working with Moorcroft...
Moorcroft Sand Dune Dance July Miniature
£164.00
On warm, sunny days you may be lucky enough to see grayling butterflies dancing across sand dunes. They feed off...
Moorcroft Hottentot Fig June Miniature
£158.00
Flowerheads of hottentot fig are often a golden yellow, fading to pink over time, and frame a centre of tiny...
Moorcroft Pugin's Gem
£535.00
St Giles Catholic Church in Cheadle, Staffordshire is considered to be one of the finest of all the churches built...
Moorcroft Wood Warbler
£545.00
The attractive but unobtrusive wood warbler, chosen by Vicky for her design, has bright yellow upper parts, throat and upper...
Moorcroft Evenfall
£945.00
Barry Emmerson, a British iris hybridiser, captured a sunset in an iris with his Iceni Sunset and for his efforts...
Moorcroft Masterpiece in Yellow
£645.00
Iris G.P.Baker is a historic iris and was awarded the British Dykes Medal in 1930. Ninety-two years later, Moorcroft designer,...
Moorcroft Margot Holmes
£3,175.00
A dramatic iris relative from southern Africa that produces spires of deep violet, Artistea Capitate, has her blooms peppered around...
Moorcroft Berlin Ruffles
£745.00
Hybridized by Tomas Tamberg in 1993, iris Berlin Ruffles has purple-flushed, deep violet-blue flowers with upright standards and white-marked, veined...
Moorcroft Benton Olive
£885.00
Cultivated by Cedric Morris, Benton Olive is an English iris with subtle colouring and exquisite form. Irises nod gently within...
Moorcroft Art Deco Iris Plaque
£345.00
The British Iris Society (BIS) was founded in 1922 and so a design to commemorate its centenary was created in...
Moorcroft Art Deco Iris Vase
£995.00
The British Iris Society (BIS) was founded in 1922 and so a design to commemorate its centenary was created in...
Moorcroft Spirit of Kent
£490.00
The Dykes Medal is the premier award of the British Iris Society and is awarded to the most outstanding cultivar...
Moorcroft Hever Castle Clock
£320.00
Olga Wells, editor of the British Iris Society Year Book and judge for the British Iris Society, is a longstanding,...
Moorcroft Anura Coaster
£199.00
With a hop, skip and a jump a new frog design leaps into the world. Anura, features an adventurous tree...
Moorcroft Sandscale Haws
£395.00
Sandscale Haws is a National Trust nature reserve on the Duddon Estuary in Cumbria. The sand dunes and unique ecology...
Moorcroft Maya Vase 102/7
£420.00
NEW Designed By Nicola Slaney Size H 17.5cm
Moorcroft Maya Vase 159/10
£390.00
NEW Designed By Nicola Slaney Size H 25cm
Moorcroft Maya Vase 200/8
£380.00
NEW Designed By Nicola Slaney Size H 20cm
Moorcroft Maya Plaque
£315.00
NEW Designed By Nicola Slaney Size 34.5 x 24.5cm
Moorcroft Balancing Branch Plaque
£295.00
In a festival of cherry blossom, Kerry’s composition, holds no less than five plump blue tits, complete with their vividly...
Moorcroft Sweet Track Secrets
£335.00
Lesser water plantain, not recorded in Somerset since 1914, was recently spotted by the Somerset Rare Plants Group near the...
Moorcroft Perfect Harmony
£835.00
NEW Designed By Nicola Slaney Ltd Ed 35 Size H 17.5cm
Moorcroft Pavonina Plaque
£290.00
NEW Designed By Nicola Slaney Numbered Edition Size 19 x 19cm
Moorcroft Salvia Amistad
£770.00
NEW Designed By Emma Bossons Ltd Ed 25 Size H 23cm
Moorcroft Heavenly Hepatica
£795.00
NEW Designed By Nicola Slaney Ltd Ed 25 Size H 17.5cm
Moorcroft Hepatica Henryi
£415.00
NEW Designed By Kerry Goodwin Numbered Edition Size H 15cm
Moorcroft Redstarts
£495.00
Through arches of apple blossom, a pair of breeding male redstarts look smart, with slate grey upper parts, black faces...
Moorcroft Auriculas
£495.00
More than 50 years ago, John Massey MBE wanted to buy some seeds of African Violets, but with no cash,...
Moorcroft Cyclamen Repandum
£495.00
NEW Designed By Nicola Slaney Numbered Edition Size H 18.5cm
Moorcroft Buttercup Wildflower Medley
£160.00
NEW Designed By Emma Bossons Size 13.5 x 13.5cm
Moorcroft Pied Wagtail
£445.00
The Pied Wagtail is a firm favourite to visitors to the farm. Not unlike the children, this is an active...
Moorcroft Wood Anemone Wildflower Medley
£160.00
NEW Designed By Emma Bossons Size 13.5 x 13.5cm
Moorcroft Bluebells Wildflower Medley
£160.00
Golden buttercups in bud and bloom pepper wildflower meadows like little drops of sunshine. Also to be found are wood...
Moorcroft Where Foxes Dare
£545.00
The red fox is an almost surreal sight to behold, with their large ears, narrow nuzzle and vibrant red coats...
Moorcroft Birds Foot Trefoil
£395.00
The small, yellow, slipper- like flowers can be seen in the meadows and heathlands surrounding the Back Dane farm. Affectionately...
Moorcroft A Jar of Nuthatches
£2,695.00
A lone nuthatch with short tail, and large head, points its beak into the air as he perches on the...
Moorcroft Back Dane
£2,195.00
Back Dane's rustic farm house, with picket fence and Staffordshire dry stone wall, is seated at the heart of Kerry's...
Moorcroft Sooty Albatross
£1,170.00
One of the most distinctive of albatrosses, known for their dark ‘burglar’ facemask and aerial grace, Kerry’s Sooty Albatross sits...
Moorcroft Staffa Puffins April Miniature
£153.00
Puffins are unmistakable and very popular visitors to Staffa, a small island off the west coast of Scotland. They usually...