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Moorcroft

The Moorcroft story began in 1897, through the ground breaking work of ceramicist extraordinaire, William Moorcroft, who began to sell his work to retailers, including the prestigious Liberty of London, under his own signature.

Today this beautiful pottery is still crafted by hand in the heart of Staffordshire and Moorcroft continues to create art pottery, using renowned heritage craft techniques and acclaimed line up of designers, at the highest level in the Applied Arts.

Each unique clay piece is turned by hand to perfect and refine it's shape. Natural sea sponges give a smooth fettled finish. The designers pass their paper line work to the tracers, who then trace onto each piece by hand. The tube liner then slip trails the design onto the clay shape.

After drying overnight the clay piece is handprinted using a floating technique. This allows the paint to float within the created tubeline areas.

After eight hours of biscuit firing, each piece is hand glazed, dried overnight before being smoothed off by hand and fired for a final eight hours. No wonder Moorcroft is much prized for both it's remarkable artistic and good investment qualities by renowned auction houses around the world.

Moorcroft Mother's Choice | Made to Order-Home Accessories-Goviers

Moorcroft Mother's Choice | Made to Order

Moorcroft Whitby | Made to Order-Home Accessories-Goviers

Moorcroft Whitby | Made to Order

Moorcroft Light of the World | Made to Order-Collectables-Goviers

Moorcroft Light of the World | Made to Order

Moorcroft Primrose Warburg - Signed By Will Moorcroft-Collectables-Goviers

Moorcroft Primrose Warburg | Made to Order

Moorcroft Anna Lily 226/12-Collectables-Goviers

Moorcroft Anna Lily 226/12

Moorcroft - Paix 3/8 | Made to Order-Collectables-Goviers

Moorcroft - Paix 3/8 | Made to Order

Moorcroft Plaque Mr Coal The Christmas Cat - Open Edition-Home Accessories-Goviers

Moorcroft Plaque Mr Coal The Christmas Cat - Open Edition

Moorcroft Plaque Tree Sparrows - Numbered Edition | Made to Order-Home Accessories-Goviers

Moorcroft Plaque Tree Sparrows - Numbered Edition | Made to Order

Moorcroft Sweetness Plaque | Made to Order-Home Accessories-Goviers

Moorcroft Sweetness Plaque | Made to Order

Moorcroft Who Goes There Plaque | Made to Order-Home Accessories-Goviers

Moorcroft Who Goes There Plaque | Made to Order

Moorcroft Who Goes There Vase | Made to Order-Home Accessories-Goviers

Moorcroft Who Goes There Vase | Made to Order

Moorcroft Plaque Swing By - Numbered Edition | Made to Order-Home Accessories-Goviers

Moorcroft Plaque Swing By - Numbered Edition | Made to Order

Moorcroft Plaque King of the Fishers - Numbered Edition | Made to Order-Home Accessories-Goviers

Moorcroft Plaque King of the Fishers - Numbered Edition | Made to Order

Moorcroft Vase Woodside Farm Vase-Home Accessories-Goviers

Moorcroft Vase Woodside Farm Vase

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